Overview of the Series
Perspectives 2024 explores a range of perspectives from people in the Marketing, Production, Media Agencies, TV Network, Creative and Research industries. It covers their thoughts on the challenges and opportunities of the world of TV and video both locally and globally, now and in the future.
Episode 4: The Network View
In this episode (filmed prior to the nationwide lockdown), the Network CEOs – Kevin Kenrick, TVNZ; Glen Kyne, Discovery ANZ and Sophie Moloney, Sky – chat about what is high on their to-do list right now, what excites them about the future and what they perceive to be the most important considerations for local audiences and advertisers.
Episode 3: The Media View
In this episode Rachel Anderson-Cormack, CCO, Dentsu NZ, Matt Bale, Co-Founder and Managing Partner, MBM and Christophe Spencer, CTO, PHD share their thoughts on content and environments, the role of Broadcaster Video On Demand (BVOD) as audiences migrate and advertising engagement. They also chat about the opportunities BVOD can offer advertisers and predict how this might look in the future.
Episode 2: The Production View
In our second episode, Andrew Szusterman, MD, South Pacific Pictures and Amie Mills, Head of Funding, NZ on Air ponder the question “What is TV” and discuss the local production scene.
Episode 1: The Marketers View
This first episode of our series features the perspectives of three New Zealand Marketers.
Perspectives 2024 Series – Preview
This short video provides a taster of the series – look out for more episodes to follow.