New Zealand TAM Panel one of the most representative per capita in the world
ThinkTV Nielsen TAM Panel Expansion Update_November 2018
Professor Karen Nelson-Field NZ interviews
RNZ: Breaking down the Attention Economy: Radio NZ’s Colin Peacock interviewed Karen on Mediawatch – see the summary and listen to the interview here
StopPress: Why pay for an ad that is half exposed: Karen explains why visibility is king in this article on StopPress here
ThinkTV and Nielsen announce expansion of Television Audience Measurement (TAM) Panel
ThinkTV Nielsen TAM Panel Expansion 06.09.18
Kim Portrate Interview
Kim Portrate, ThinkTV Australia’s CEO was recently interviewed by Colin Peacock on Radio NZ’s Mediawatch programme, about the health of the television industry in Australia and New Zealand. It’s well worth a listen.